The Austrian Wine Marketing Board enlisted Crier to produce their first ticketed wine tastings, Austria Uncorked, in NYC, San Francisco, Los Angeles and Chicago. Crier organized and staffed these turnkey events and came up with the Austria Uncorked name, logo, website and campaign slogan: Get your grüv on! The result? More than 270 consumers attended in San Francisco and more than 650 in New York City. Crier also secured a whopping 147,913,943 media impressions.